From time to time, I come across companies that offer a unique blend of freight transportation services and technological capabilities. I have written about several of these companies over the last decade. Freightcom (www.freightcom.com) is one of these companies.
The Freightcom Growth Story
The company was founded in 2010. The founders brought many years of freight experience into the business. They established Freightcom with a vision that there had to be a better way to book an LTL or small parcel shipment. It was their experience that the entire process of calling a carrier, obtaining a rate, and booking a shipment was too slow, too difficult, and too complex. They believed that if they could simplify the process for shippers and carriers, they could fill a void in the market and create a significant business.
One of the interesting aspects of the Freightcom story is that they resisted the temptation of many entrepreneurs to build a product and rush to market. In fact, the leaders of the business take pride in the fact that they grew the business slowly and methodically. They purposely “stayed under the radar” as the business expanded. Throughout the process, they refined their service with a combination of freight transportation acumen and technological sophistication.
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